😂 Trends, jokes & memes

Trends: the week's biggest laugh

26 Oct – 1 Nov

Large volumeVolume
10%weight in index
12%negative
68%positive
51%jokes
فرحةDominant feeling

Volume: large · Source diversity: diverse · Model-to-model tagging consistency: weak · Score stability: stable · what this means · Youth

This is the week's highest index at 66.4, with 51% of the conversation being humour. Locally, a comedy video about a mechanic sacrificing his money for a player was met with gentle teasing about his sudden football expertise58, and an Arabic cartoon about a car wash reached 17157262 views1. A video of gold spike-bars being handed out in Dubai was side colour, and people answered it with joking requests for gold56.

The gap is small: 64.8 for the street and 66.8 for content, meaning the laughter here is shared59.

Watch: Will the laughter stay with local and family content, or will global challenges such as the Indomie challenge steal the camera57.

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